About Humatic
Who is Humatic?
Humatic is a specialist B2B consultancy helping businesses implement AI to unlock new revenue streams, reduce costs, and enhance customer experiences. We offer diagnostics, strategy, sprints, implementation, and custom AI agent solutions with a uniquely practical, business-owner perspective.
What is Humatic’s mission?
To humanise and operationalise AI for business transformation — making advanced AI accessible, understandable, and commercially valuable.
What makes Humatic different?
- We approach AI through a business owner’s lens — prioritising real-world outcomes, not theory.
- We have 25+ years’ experience across industries including travel, tourism, health, education, entertainment, finance, agtech, and more.
- We combine strategy, implementation, and product development — offering both consultancy and ready-to-deploy AI solutions.
- We help businesses implement AI quickly, responsibly, and affordably — without overwhelming complexity.
Services Overview
AI Readiness Diagnostic
A structured assessment to benchmark your current capabilities and identify AI opportunities.
AI Activation Sprint
A 2-day collaborative workshop to rapidly ideate, prioritise and scope AI initiatives tailored to your business.
AI Strategy Development
A practical roadmap for deploying AI across key business areas, designed for real-world application.
Implementation Services
End-to-end project support for building, configuring and launching AI tools and solutions.
Custom AI Agent Development
Design, build and maintain AI agents tailored to marketing, sales, service, and operations roles.
Industry-Ready AI Solutions
Deployable AI tools and agents designed for specific industry verticals or functional problems.
Ongoing AI Optimisation (Retainer)
Continuous support, fine-tuning, and advisory to maximise your AI investments over time.
AI Readiness Diagnostic
Discover your starting point. Define your opportunities.
Our AI Readiness Diagnostic is a fast, practical way to assess where your business stands today — and where it can go with AI. Designed for business owners, C-suite leaders, and departmental teams, it evaluates your organisation across seven critical dimensions, from data and technology to people, governance, and leadership alignment.
Through a guided survey and a focused discovery session, we identify your readiness gaps, surface immediate opportunities, and provide a clear, tailored roadmap to move forward with confidence.
You’ll walk away with a strategic readiness scorecard, an AI opportunity map, and business-aligned recommendations designed to prioritise both quick wins and scalable long-term gains.
This is the simplest, smartest way to take the first step toward strategic AI enablement.
AI Activation Sprint
Turn curiosity into confidence — fast.
The AI Activation Sprint is a high-impact workshop experience built for teams ready to move beyond AI hype. In just a day, we work directly with your leadership or department to understand your context, identify immediate opportunities, and accelerate decision-making around AI integration.
Structured across six collaborative modules — including automation, tech readiness, governance, and leadership — the Sprint transforms uncertainty into clarity, with outputs your business can act on straight away.
You’ll leave with a prioritised action plan, an AI leadership workbook, a clear list of opportunity areas, and post-session check-ins to ensure momentum continues.
Whether you’re just starting out or already exploring AI, the Sprint delivers a practical foundation for adoption — fast.
AI Strategy (Strategy)
Your AI game plan, grounded in business outcomes.
This is where AI ambition becomes business strategy. Our comprehensive AI Strategy engagement aligns your leadership, identifies where AI can deliver value, and defines the path forward — tailored to your industry, maturity, and organisational goals.
Through structured workshops, stakeholder input, and deep business analysis, we deliver a strategic roadmap designed to integrate AI seamlessly into your operations. We consider everything from culture and change management to platforms, governance, and success metrics.
You’ll receive a fully documented strategy with clear next steps, platform and tool recommendations, a governance framework, and a roadmap for both short-term action and long-term transformation.
This is the foundation for sustainable, business-led AI adoption — and a future-ready enterprise.
AI Implementation (Build)
From strategy to systems — making AI work for your business.
Our implementation services bring your AI strategy to life. Whether integrating AI tools into current workflows, building custom GPT agents, or connecting third-party platforms, we handle the complexity so your team can focus on results.
We work closely with your internal teams to configure, test, and deploy AI solutions with minimal disruption. From automation to analytics, we design solutions that align to your operational structure and tech stack.
Services include agent setup, custom AI development, integrations, training, and reporting — all with the support and governance guidance you need to scale AI with confidence.
This is hands-on, done-with-you enablement — tailored, transparent, and outcome-driven.
AI Enablement & Optimisation
Ongoing support to embed, optimise, and evolve your AI systems.
AI implementation is just the beginning. Our enablement and optimisation phase provides ongoing support to ensure AI continues to deliver measurable business value.
We offer retainers and support models to help teams optimise performance, troubleshoot issues, train staff, and adjust systems in response to real-world use. With regular check-ins, usage insights, and fine-tuning, we ensure AI stays aligned to your goals — and evolves as your business does.
Whether you need proactive optimisation or on-demand support, we stay close so your investment continues to scale, adapt, and improve over time.
This is AI as a capability — not just a project.
Industry-Ready AI Solutions
Pre-built solutions. Tailored outcomes.
Our Industry-Ready AI Solutions provide an accelerated path to value with deployable AI tools and agents designed for specific industry verticals and business functions.
Whether you’re in professional services, tourism, property, health, or other sectors, we offer AI solutions pre-configured to common challenges — from lead qualification agents to content generation assistants, reporting automation, and beyond.
Each solution is adaptable to your brand, processes, and compliance requirements. We don’t just install — we ensure the AI fits your operational model, integrates with your systems, and aligns to your goals.
This is the fastest way to access proven AI capabilities without starting from scratch — with the flexibility to grow and customise over time.
Ongoing AI Optimisation (Retainer)
Keep evolving. Keep outperforming.
Adopting AI is only the beginning. Our Ongoing AI Optimisation retainer ensures your AI systems continue to improve, adapt, and deliver measurable results over time.
We provide continuous support, fine-tuning, system monitoring, and advisory services to help you get the most from your AI investment. From performance enhancements to strategic updates as technologies shift, we stay ahead so you can too.
Our model is flexible — tailored around your needs — with options for scheduled optimisation cycles, usage reporting, capability development, and new opportunity identification.
This isn’t set-and-forget. It’s AI as an evolving competitive advantage, backed by a partner who’s invested in your long-term success.
FAQs
About Humatic
Q: What does Humatic do?
A: Humatic helps businesses unlock the power of AI through diagnostics, sprints, strategy, implementation, and custom AI agent solutions — all grounded in real-world business experience.
Q: Who do you work with?
A: We work primarily with mid-sized businesses across marketing, sales, operations, finance, development, and analytics — particularly in sectors like travel, tourism, health, professional services, property, and more.
Q: How is Humatic different from other AI consultants?
A: We combine hands-on experience as business owners with deep AI expertise. Our focus is practical, commercially-driven AI deployment — not theory or experimentation.
Services and Approach
Q: What is an AI Readiness Diagnostic?
A: It’s a structured evaluation to benchmark your organisation’s AI maturity and highlight your biggest opportunities for impact.
Q: What is the AI Activation Sprint?
A: A two-day collaborative sprint where we help you rapidly define and prioritise AI use cases specific to your business goals.
Q: Can you build a custom AI agent for my business?
A: Yes. We design and implement AI agents tailored to functions like marketing automation, sales qualification, customer service, reporting, and more.
Q: Do you have ready-made AI solutions?
A: Yes. We offer AI agents and tools that are ready to deploy for common needs across industries — significantly reducing time to value.
Process and Practicalities
Q: How do we get started?
A: Typically, we recommend beginning with an AI Readiness Diagnostic or scheduling a free discovery conversation to assess fit.
Q: How long does it take to implement AI?
A: It depends on the scope, but many initial projects can begin delivering value within 30–90 days.
Q: Do you offer ongoing support?
A: Yes. We offer continuous optimisation and advisory services to help you scale and fine-tune your AI capabilities over time.
Q: Do you provide training for teams?
A: Yes, we can provide training and change management support to help teams adopt new AI tools successfully.
Pricing Enquiries
Q: What does it cost to work with Humatic?
A: We tailor every solution to your specific business needs and would be happy to discuss options with you during a discovery call.
Objection Handling
Q: I’m worried AI is too complex for our business.
A: That’s exactly why Humatic exists. We simplify AI, guide you step-by-step, and only recommend solutions that match your capabilities.
Q: We’re not sure AI is right for us yet.
A: That’s understandable — many businesses are at the early stages. Our AI Readiness Diagnostic is designed to help you make a clear, informed decision.
Q: We have limited technical resources. Can you still help?
A: Absolutely. We specialise in making AI accessible, including for businesses without large internal tech teams.
Differentiators (Talking Points)
- Business-owner lens on AI adoption: Commercial-first, not tech-first.
- 25+ years of experience across key industries.
- Expertise in both strategic consulting and hands-on implementation.
- Access to ready-to-deploy AI solutions for faster results.
- Capability to scale with future technologies like voice-enabled AI sales agents.
Sensitive/Private Information Handling
- Pricing is only discussed after discovery to tailor solutions.
- User information collected (Name, Email, optional Company & Phone) will be handled in compliance with relevant data protection and privacy standards.
- AI will always encourage genuine business interest — not casual browsing — to progress leads through the funnel.